The value of testimonials is undeniable. They’re an amazing way to build authenticity and trust. In addition to this, and perhaps most importantly, they increase conversion rates. Are you looking for the best testimonial plugins for your WordPress site? Well, in this article, we’re going to take a look at the best free and premium WordPress testimonial plugins available…

Without further ado – let’s jump right in and take a look at the testimonial plugins your business needs.

1. Strong Testimonials

The Strong Testimonials WordPress Plugin

We may be ever so slightly biased but Strong Testimonials is the most downloaded WordPress testimonial plugin available. If over 80,000 active installations and more than 175 5-star ratings don’t convince you, check out how easy Strong Testimonials makes it to collect testimonials from your customers.

Showcasing and customizing testimonials has never been easier than it is with Strong Testimonials. If flexibility is what you’re looking for then you’ll absolutely love our custom fields and custom properties extensions because together they make it easy to go above and beyond traditional star ratings and collect additional information.

In addition to this, all customers have access to our dedicated support so that in the unlikely event that they run into any issues they can get the help they need if they aren’t already able to find a suitable article in our documentation.

More exceptional features that come with Strong Testimonials include:

  • Country Selector: This will allow your customers to select their country when submitting testimonials.
  • SEO-friendly Markup: Properly configure Markup for your testimonials.
  • Custom Properties: Change properties of the testimonial post type: labels, permalink structure, admin options, and post editor features.
  • Advanced Views: Customize testimonials beyond the traditional star ratings with the Advanced Views extension.
  • Assignment: Assign testimonials to custom post types for easier management and filtering.
  • Multiple Forms: Easily collect testimonials from customers by creating and customizing multiple forms at once.
  • Custom Form Fields: Do more with the Custom Fields extension by both collecting and displaying additional information.

2. Testimonial Rotator

Testimonial Rotator is one of the simplest and most affordable WordPress testimonial plugins in the market. Don’t believe us? The 50,000 active downloads and impressive 4.4 star ratings should speak for themselves.

This unique testimonial plugin lets you create a testimonial and testimonial custom post type. From there, you can assign one or more testimonials to rotators for display on the frontend of your website.

And the greatest part? You maintain full control over which rotators get which testimonials. In fact, you can assign the same testimonial to multiple rotators that appear throughout your site if you want.

You can choose from one of five free testimonial themes that help you display your satisfied reviews in a visually appealing way. And if you want access to additional themes, all you have to do is purchase a premium one for $19.99 (there is no premium version of the plugin).

Additional features of Testimonial Rotator include:

  • Display testimonials using in a widget area or using a shortcode
  • Customize the next and previous arrows
  • Showcase author information ad star ratings, complete with schema markup for getting rich snippets
  • Create custom templates or use the pre-designed ones
  • Display pagination in list format
  • Randomize testimonials
  • Change transition effects, image sizes, and number of testimonials

3. Easy Testimonials

Easy Testimonials is an easy to use plugin that not only plays well with Gutenberg, but comes with 5 custom Gutenberg blocks, making insertion of testimonials on your WordPress site a breeze.

To start showcasing testimonials as a slider, list, or slideshow, all you have to do is manually enter them in your WordPress dashboard using the intuitive interface.

You can add testimonials to your site’s sidebars, any widget area, and on posts or pages using the shortcode generator. And since Easy Testimonials supports images, you can manually add images or integrate the plugin with the Gravatar service to display review author images. This is great for personalizing your social proof and instilling trust in prospective customers.

Lastly, include testimonial excerpts, link reviews to specific webpages (such as a product page), and organize your testimonials based on assigned categories for easier review management.

If you need more features, check out the premium version of this plugin, which comes with things like:

  • Frontend testimonial collection forms
  • Spam prevention
  • Email notifications
  • 100+ designer themes
  • Advanced transitions like scrolling, flipping, and tilting
  • Carousel testimonial display
  • Font styling
  • Export functionality

4. Testimonial Basics

Testimonials Basics is a full-featured WordPress testimonial plugin that has every feature you could ever need to display what happy people are saying about your brand.

The neat thing about this plugin, as opposed to many other testimonial solutions for WordPress, is that it comes with a built-in testimonial collection form.

Each input form requires site visitors to leave a testimonial, name, and email. There are, however, optional fields such as testimonial title, location, and website. Adding to that, there are two customizable input fields for asking things like company name or occupation if you want.

You can display positive reviews in an widget area or within your site’s content. Plus, you can group testimonials for separate display throughout your site. And to protect your collection forms from spam submissions, take advantage of the built-in reCAPTCHA functionality.

When it comes to customizing your brand’s testimonials, there’s not shortage of choices. For example, customize the color scheme, choose from 4 layouts for content testimonials and 6 for widget ones, and even pick from 9 web-friendly fonts.

Other cool features that come with Testimonials Basics include:

  • Backup and restore testimonials
  • 5 star rating system
  • Optional Google snippet/scheme markup
  • Easy dashboard for editing and approving testimonial submissions
  • Gravatar support
  • Pagination function (3, 5, or 10 per page)
  • Translation into French, Dutch, German, and Spanish
  • Optional GDPR opt-in button

5. Testimonials Widget

Despite its name, Testimonials Widget is a flexible WordPress plugin that gives you the power to display testimonials anywhere on your website.

You can randomly showcase slide or list portfolios, quotes, reviews, or text with a mixture of images and video content too to show site visitors what others have to say about your business. And since you can insert reviews via shortcode, theme functions, or widgets, rest assured no matter where people land on your site they’ll see your social proof.

One of the most unique features of this plugin is the fact that you can display different testimonials on different pages by filtering them based on WordPress tags, categories, or post IDs. And if you want, you can showcase testimonials in a carousel with either a fade or slide transition, adding to the visual appeal.

If you’re interested in more features, be sure to check out Testimonials Widget Premium, which comes with features like:

  • Free support
  • 5 star rating system
  • ‘Read More’ links and excerpts
  • RSS feeds
  • User submitted testimonials
  • Testimonial counts
  • Built-in caching
  • Sticky testimonials
  • Easy search by title, excerpt, content, or meta fields
  • And much  more

And there you have it! 5 of the very best WordPress testimonial plugins in the market that can help you display powerful social proof on your website in an effort to grow you brand.

When it comes to choosing the best testimonial plugin for your needs, you’ll want to look at feature set, price, and ease of use. Luckily, all of the plugins in this roundup have plenty of features to help you with all your testimonial needs and are easy to use. And even the premium ones mentioned won’t break the bank. So, all you have to do is choose the one you like best!

Have you used any of the above-mentioned WordPress testimonial plugins? If so, we’d love to hear all about it in the comments below!